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Building Beyond Walls: Figari Group’s Commitment to People-Centered Workspaces
The Asia Real Estate Forum 2024, sponsored by Figari Group, brought together leaders from the real estate and business sectors to discuss the evolving landscape of the Philippine real estate market. The event, which emphasized innovation and adaptability, featured thought-provoking discussions on how to navigate the current economic environment.
Among the highlights was a powerful presentation by Ruby Macaraeg, Head of Human Resources at Figari Group, who focused on the theme of “Humanizing Workspaces.”
What Are the Key Trends Shaping Philippine Real Estate?
The forum addressed several emerging trends in the Philippine real estate market, including the rising demand for co-working spaces, flexible office solutions, and luxury residential developments. These trends reflect the country’s economic resilience and the shifting priorities of consumers towards more adaptable and high-quality living and working environments.
Karen Hernandez, Head of Marketing for RLC Residences, emphasized the country’s growth in the luxury real estate segment, stating, “The Philippines has been tagged as the fastest-growing luxury real estate market globally, with a 26.3% yearly price growth in 2023.”
Figari Group: Bringing Life to Workspaces
Ruby Macaraeg’s presentation at the forum underscored the importance of designing workspaces that not only meet functional needs but also foster a sense of community and well-being among employees. Figari Group, known for its innovative approach to construction and flexible office solutions, has been a significant player in this field for over a decade.
“Workspaces or offices will only serve their purpose when they are given life by the people who use them. It is the people who breathe life into the beautiful designs and structures we create,” Ruby stated, emphasizing Figari’s commitment to creating environments that support the holistic needs of employees.
She also shared examples of Figari’s world-class office projects, such as their recent developments in the Philippines and Australia. These projects highlight the company’s dedication to blending functional design with elements that resonate with the local culture and the specific needs of its clients.
“We’ve always believed that at every stage of the build process, even at the primary conception of the build, people must always be the compass that directs its completion to fruition,” Ruby added. This approach has allowed Figari to build spaces that are not just places of work but environments where employees feel valued and motivated.
What Is the Role of Figari Spaces in Supporting Business Growth?
Figari Spaces, the company’s flexible office solutions division, has been instrumental in supporting the growth of businesses in the Philippines. Ruby highlighted several milestones that have contributed to a 42% growth in capacity this year alone. These include new sites such as the Clark location with 270 seats, Three NEO with 200 seats, and Four NEO with 530 seats.
In her speech, she connected these developments to Maslow’s Hierarchy of Needs, drawing parallels between the physical and psychological needs of employees and the environments they work in. “Like a feeling of being at home, we would prefer our workspaces to be conducive and supportive to our goals of performing well in our jobs and supportive of our needs as humans,” she explained.
How Does Figari’s Leadership View the Future of Philippine Real Estate?
Figari Group continues to lead the way in transforming workspaces across the Philippines and beyond. Chairman Darcy Lalonde, who played a key role in establishing the Asia CEO Awards 15 years ago, and CEO Chris Butt remain deeply committed to entrepreneurship and the continuous growth of the Philippine economy. Their vision is reflected in Figari’s ongoing efforts to provide innovative solutions that help businesses thrive.
“Entrepreneurship and the continuous growth of the Philippine economy are close to our hearts,” Lalonde emphasized. Figari’s focus on humanizing workspaces is not just about building physical spaces but about creating environments where people can grow, learn, and succeed together.
Conclusion
The Asia Real Estate Forum 2024 highlighted the critical role that innovative and human-centered design plays in the future of workspaces. Figari Group, through its leadership in flexible office solutions and its commitment to fostering growth and well-being, continues to be a driving force in the Philippine real estate market. As one of the key economic leaders in the country, Figari is poised to shape the future of work in ways that prioritize the needs of people and businesses alike. Stay tuned for more updates on Figari’s contributions to the evolving landscape of Philippine real estate.